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Business And Digital Marketing Specialist

About The Program

The Business and Digital Marketing Specialist diploma program teaches you SEO and SEM essentials as well as provides the opportunity to gain hands-on experience through a 12-week field placement.

Career Opportunities

As a Business and Digital Marketing Specialist graduate, you will qualify for positions such as: Digital Marketing Specialist, Social Media Coordinator, Integrated Marketing Strategist, and Email Marketing Coordinator.

Employers Who Have Hired Eastern Grads

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Program Details

Digital marketing is the mammoth field that everyone has their eyes on. If you’re interested in search engine and social media marketing, and want to learn skills including content optimization and email marketing, then the Business and Digital Marketing diploma program will put you in the direction of a promising career. Learn the principles of digital marketing pay-per-click (PPC) advertising, website analytics, plus more, through this 61-week long program. Focus on real-world projects and assignments, such as constructing brand identities, developing customer personas, assessing SEO needs, as well as creating your own search and display campaigns using Google Ads. Learn the key concepts and trends that drive marketing for businesses and graduate with the confidence to apply digital marketing tools and best practices to your projects. Students enrolled in the program receive:
  •  Free software subscriptions for Microsoft Office, Windows;
  •  One-on-one job placement;
  •  Eligibility to be certified in Google Ads.
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Provincial Funding

Looking for student aid options offered by your local province? Choose your province of residence below to check out provincial funding options such as grants, loans, scholarships, and bursaries.
*All student funding, whether made available privately or through various government branches, is only approved to those who qualify, by the original source of funding. There are many criteria that each candidate must meet to be approved. Schools can only inform you of what may be available.